Disclaimer
Trimwel LTD, a company from the APPSeCONNECT customer base. appse ai is APPSeCONNECT's own product, built with significantly more advanced automation and AI capabilities. This case study has been adapted to reflect how Trimwel LTD's use case would run on appse ai today.
SAP Business One ↔ Shopify, automated with appse ai
- Company
- Trimwel LTD
- Headquarters
- Dublin, Ireland
- Industry
- Manufacturing & Distribution — Sign & Print Trade
- Employees
- 11–50
- Integration Scope
- Sales orders, inventory management, customer-specific pricing, customer information
About Trimwel LTD
Trimwel LTD is a customer of APPSeCONNECT. appse ai is APPSeCONNECT's own product, built with significantly more advanced automation and AI capabilities. This case study has been adapted to reflect how Trimwel LTD's use case would run on appse ai today.
Trimwel LTD, based in Dublin, Ireland, is a leading distributor in the sign and print trade, specializing in B2B sales of print products, vinyl products, and LED lighting solutions. As an authorized distributor for brands including Metamorph, 3M, Contravision, and IC2, Trimwel has built a reputation for high-quality products and dependable service, running its core operations in SAP Business One.
The operational challenge
As a B2B distributor, Trimwel depends on its customer-specific pricing structures holding up wherever an order comes in, and on stock and order data staying identical across every system it runs. But SAP Business One was not syncing cleanly with Shopify, and the gap surfaced daily as manual errors and delays in order processing, inventory management, and customer-specific pricing. Trimwel needed an integration partner who understood the specifics of a B2B storefront, not just a generic ERP-to-Shopify connector, to close that gap reliably.
The problem
As Trimwel scaled its B2B Shopify storefront alongside SAP Business One, three specific problems surfaced repeatedly:
- 01
Order processing delays and errors
SAP Business One and Shopify were not seamlessly syncing, so orders required manual handling to move between the two systems, introducing delays and data entry errors right at the point where B2B customers expected speed and accuracy.
- 02
Inventory management gaps
Without a reliable, automated bridge between the two platforms, inventory data drifted out of sync, creating the kind of stock discrepancies that erode trust with repeat B2B buyers.
- 03
Customer-specific pricing at risk
Trimwel manages special pricing for customers inside SAP through a third-party tool. Without a robust integration, that pricing logic was at risk of not carrying through correctly to Shopify, threatening the accuracy of exactly the pricing model Trimwel's B2B relationships depend on.
This is the exact pattern appse ai exists to remove: two systems holding the same data with no automated bridge between them, and a business-critical pricing rule at risk of falling through the gap.
Why appse ai
On the strong recommendation of its Shopify distributors, Trimwel needed an integration partner that could grasp the specifics of its B2B pricing setup and deliver the exact features required for a robust, reliable connection between SAP Business One and Shopify, not a one-size-fits-all sync.
appse ai delivered a comprehensive, real-time integration between SAP Business One and Shopify that addressed Trimwel's core problem directly: synchronized orders, inventory, and customer information, plus accurate carry-through of Trimwel's customer-specific pricing tool into every Shopify order, backed by hands-on support throughout the integration journey.
The solution — always-on workflows across orders, inventory & pricing
Instead of manual reconciliation between two disconnected systems, appse ai deployed always-on workflows that keep SAP Business One and Shopify in constant sync:
- Comprehensive Order & Inventory Integration
SAP Business One and Shopify are seamlessly integrated, so orders, inventory, and customer information sync in real time, cutting out the manual labor and errors that used to slow down order processing.
- Custom Pricing Integration
Trimwel's customer-specific pricing tool inside SAP Business One is integrated directly into the workflow, so the correct pricing is accurately reflected the moment an order is placed on Shopify, keeping Trimwel's B2B pricing structure intact end to end.
- Guided, Hands-On Rollout
The integration was backed by responsive, expert support throughout deployment, including live participation on working sessions, so Trimwel's team never had to navigate the SAP-to-Shopify handoff alone.
Each workflow runs as a closed loop: detect the event in one system, resolve it against the other (including pricing logic), execute the update, and only surface an exception to a human when judgment is genuinely required.
The results
With always-on workflows keeping SAP Business One and Shopify in constant sync, Trimwel closed the gap between its ERP and its B2B storefront:
- Enhanced operational efficiency — the team spends less time on manual data management and more on core business activities.
- Faster, more accurate order processing driving higher customer satisfaction.
- Customer-specific pricing accurately reflected on every Shopify order.
- A scalable integration foundation that supports adding new platforms and functionality as Trimwel grows.
- Hands-on, responsive support throughout the integration, from setup through go-live.
Frequently asked questions
How does appse ai integrate SAP Business One with Shopify?
appse ai delivers a comprehensive, real-time integration that syncs sales orders, inventory, and customer information between SAP Business One and Shopify, including support for customer-specific pricing tools running inside SAP.

